ORGANIZATION

New England Association for Healthcare Philanthropy

SPEAKERS

Sarah Gnerre & Beth Howard, Cape Cod Healthcare Foundation

DESCRIPTION

Learn easy-to-apply techniques can you use now to improve your direct mail and email fundraising results in a healthcare setting. These fifty "hacks" are backed by neuroscience, behavioral psychology, A/B testing, the experiences of small and large non-profits, and the recommendations of well-known fundraising experts.