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Keep Them Coming Back! How to Retain First-time Donors (post-COVID)

ORGANIZATION

New England Association for Healthcare Philanthropy

SPEAKERS

Sara Gnerre and Gary Henricksen

DESCRIPTION

Nonprofit organizations, especially direct care nonprofits, gained a flood of new donors in 2020. We know from the Fundraising Effectiveness Project data that 80% of first-time donors will never give again. What can you do right now to beat the odds? In this 90-minute session, we will give you practical ideas, tips and checklists to keep them coming back.

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October 6

Writing For Donors

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March 1

Writing For Donors